Bangladesh Sprinkles Programme

To prevent and control iron deficiency anaemia and other micronutrient deficiency, Bangladesh Sprinkles Programme was launched in 2010 by BRAC in collaboration with Global Alliance for Improved Nutrition (GAIN) and Renata Ltd. BRAC currently promotes and makes micronutrient powder (MNP)/Pushtikona available through its network of community health workers for children of 6-59 months. Mothers are given demonstration on how to follow correct procedures for home-based food fortification with Pushtikona. MNP dosage is given according to WHO protocols and compliance monitored by BRAC health workers. Families buy Pushtikona sachets but BRAC provides free sachets to the very poor families through BRAC’s ultra poor programme.

Pushtikona is integrated into BRAC’s many different health interventions for improving anaemia situation:

Rural Platforms
•    Essential Health Care (EHC)
•    Maternal, Neonatal, and Child Health (MNCH)
•    Alive and Thrive (A&T)
•    Challenging the Frontiers of Poverty Reduction: Targeting the Ultra poor (CFPR-TUP)

Urban Platforms
Manoshi (MNCH-Urban)